Rangkuman bab 5

International Strategic Management 

Comprehensive and on going management planning process aimed at formulating and implementing strategies that enable a firm to compete effectively internationally

Fundamental Questions

•          What products and/or services does the firm intend to sell?

•          Where and how will it make those products or services?

•          Where and how will it sell them?

•          Where and how will it acquire the necessary resources?

•          How does it expect to outperform its competitors?

Factors Affecting International Strategic Management

•          Language

•          Culture

•          Politics

•          Economy

•          Governmental interference

•          Labor

•          Labor relations

•          Financing

•          Market research

•          Advertising

•          Money

•          Transportation/ communication

•          Control

•          Contracts

Sources of Competitive Advantage for International Businesses

•          Global efficiencies

•          Multinational flexibility

•          Worldwide learning

Strategic Alternatives

•          Home replication strategy

•          Multidomestic strategy

•          Global strategy

•          Transnational strategy

Components of Int’l Strategy

•          Distinctive competence

•          Scope of operations

•          Resource deployment

•          Synergy

Levels of International Strategy

•          Corporate Strategy

•          Business Strategy

•          Functional Strategy